Malluable Branding Design

The goal of this project was to take the brief for the life coaching brand "Malluable" and create a logo, and basic branding package.

Since the name of the brand refers to the ability to mold precious metals such as gold, I aimed to incorporate a metallic texture into the branding. I also created a focus on the "u" in Malluable, as it represents the way that the brand wants to focus on the "you".

I chose the colour palette to reflect the high value, high quality service that the brand is providing, by using a rich blue for the main colour.

*Brief from Graphic Design Masterclass by Lindsay Marsh on Udemy.*